What a trip.

A few days ago I took the family to a “petting farm” which had every attraction under the sun;

Baby piglets you could stroke (my daughter Holly enjoyed their squealing), the world’s strongest man at the resident circus (but don’t tell The Guinness Book of Records because this guy was definitely a fake) and a chance to beat my wife on some pedal-powered go karts.

Fun.

I found the place online after just 2 minutes of surfing.

I didn’t even know it existed before then.

Many people might have invested hours into research, phoning all the alternatives, scouring reviews, asking for recommendations and mulling over all the options for an hour or two.

I didn’t.

I searched for 2 minutes, found it, packed the family in the car and went.

Job done.

It’s the same with business – the simpler and less complicated you can make something, the better.

Take Facebook.

Too many people waste hundreds of hours and thousands of dollars on complex campaigns, complicated funnels and intricate sales systems.

I used to be the same.

When I used the complex way it was time-consuming but did at least make me $21,440 in sales.

Not bad.

But then I tried a simpler way which was much easier and quicker and it made me $175,210 in sales.

That’s more like it.

Stay tuned to your inbox this week because I’m going to show you what I did.

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