Michael Cheney - behind the I.M. curtain

Here in Scotland it’s snowing heavily.  I mean like nearly a foot of the stuff!

Kids are off school and my morning jog was kinda interesting with people looking at me like I was a freak to even be outside in this weather, never mind JOGGING!

Anyway, as I was making a snowball in my hands to throw for my dog it set me thinking..

How many snowflakes did it take to make this snowball?

Now I don’t know the answer to this (if you do, let me know!) but I reckon we’re talking a few hundred thousand maybe..?

So what’s my point?

Well, someone looking at me making that snowball might have said;

"It only took you 5 seconds to make that snowball."

But he’d be wrong.  Think of how long it took for the thousands of snowflakes to fall down from the clouds, settle and land in the spot I chose to bind them altogether.  And then think of how the water that made the snow ended up in the clouds in the first place.  How long did it take to come from the river or sea and then evaporate up into the clouds?

"Hit me with the message now Michael coz you’re losing me!"

Well - the message is that this is what building a successful business is like.  When you finally start to make headway, outsiders might look in and call you an overnight success but really you’ve spent years building the thing up, snowflake by snowflake.

So stop looking for ‘the next big thing’ - just concentrate on adding a few snowflakes each and every day and before you know it, you’ll have yourself the perfect snowball!