My kids have inflicted too much music from the Disney movie “Frozen” onto my poor shrivelled-up ears.

So much so that I’m now writing emails which reference it like this one despite my target demographic probably not having a frickin clue what I’m talking about.

Anyhoo;

Let’s crack on with this snowman metaphor here before this email melts away under the midday heat…

TBH:

We’re more gonna be building a snowball – you know the type you start at the top of the hill and then push off?

Cos you know what happens then?

The snowball just keeps on going and going, getting bigger and bigger and getting faster and faster without you having to do anything.

All you did is push it one time.

(It’s completely perfect for an internet marketing analogy about some magic push button software wouldn’t you say?).

Yes.

The software “Passive Profit Builder” is like this giant snowball;

You just “push it” (or the buttons inside a few times) and then it has its own momentum and starts rolling around the internet squashing every prospect in its path and collecting their dollars on its way past.

Fandabbydozeee.

Get it here (you don’t need mittens but it does help if you sing a Disney song as you buy it);

http://www.michaelcheney.com/passiveprofits/

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