Ahhh life in internet marketing is never dull is it?
Hardly a day goes by without someone bringing up this hot potato;
“I really don’t believe it’s $7 anyway. There will be 5 up sells I’m thinking. Something else. I am so sick of all this hype and nonsense.”
Is there anyone still stupid enough to think a marketer would put all their efforts into promoting a $7 product and leave it at that?
It’s not 1999.
Now it’s all about having a funnel of products.
But the point is the OTOs should always be non-essential, optional and add value if people decide to take them.
The example I use is cars;
You wouldn’t want to sell the car as the “front end” product and then offer the wheels as the OTO.
Because wheels are kinda essential. But you could offer a seating upgrade of stereo hifidelity boom-box system.
Take Eric Larson.
He’s this newbie I’ve been telling you about all this week who made $20,987 in record time despite having no list, no affiliates, no experience and no clue.
Well his front end product is his excellent $7 report which shows you how to copy his method which made him $20k.
You can copy and implement it yourself for $7.
Sweet.
But he’d be a total schmuck not to sell something else alongside this (just as you would be not to consider investing more with him to make more money, faster).
So he has an OTO.
(Gasps of horror from the crowd).
You don’t have to buy it but, frankly, you’d be stupid not to.
Because, for the princely sum of 27 crisp dollars it gives you coaching and live direct access to Eric to get this up and running and cranking out profits for you as quickly as humanly possible.
Worth $27?
You bet.
Essential to your success?
Not if you can read the report, apply it, stay on track and solve your own problems in isolation if you get stuck.
So if you’re a go-getter then just grab the $7 report and deploy the method.
If you want Eric to personally guide you by the hand directly to the money then grab his bank-busting $27 upsell too.
Get started here;
http://www.michaelcheney.com/littleguy-bigprofits/
c) Copyright 2015. All rights reserved. Please do not try to copy or swipe this because even my lawyers have lawyer